Cons: Disadvantages: The user experience is not very good. I rate it as an average. This tool cannot be integrated with Google Analytics, so you cannot take advantage of the data provided by GA. Exporting a report is not easy and takes time. Free Bonus Downloads: Get this valuable resource of 29 Growth Hacking Quick Wins that you can use to grow your user base (even if you don't have a marketing budget)! Click here to download for free now! We've helped Fortune ghost mannequin effect service 500 companies, venture-backed start-ups, and companies like you grow faster . Get free consultation 5) Talkwalker Talkwalker is a great tool for tracking all references to competitors' brands and analyzing customer sentiment. Easily create alerts and measure your competitors' reach. Before you start using this tool, you need to be very clear about the data you want to track. We need to remove noise from the actual data because we need brand-related results. How to use Talkwalker to perform competitor analysis Log in to the dashboard and click Create Alert. image20 Determine which search queries to track and define which channels to track. You can use a Boolean expression or an exact string to further refine your search. csm_search-queries-orange You can create numerous alerts for all the competitors you want to track and define the sources of those alerts for accurate data. Once you've created your search query, you can simply click Analyze to see meaningful correlations of your data using both text and visual content. image29 Strong Points: