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Monira Khatun
18 de jun. de 2022
In Discussões Gerais
Tap existing users to seek business growth. 3. The top priority of bulk sms service operating existing users is to obtain user portrait analysis, but financial value user portrait The premise of operating and retaining users is that the platform needs to accurately locate its own service groups, manage users in layers, and match different financial and related services for users at bulk sms service different levels. However, this capability requires higher technical capabilities of the platform, and the financial attributes in the hands of the platform are not complete user portraits. Only the financial attributes are used as the judgment group (users) or the people who only need cash but do not need consumption scenarios. In fact, they are low-value groups, and they are bulk sms service mainly based on loans and loans and users. The operational value of these user groups themselves Not much. At the same time, if you use financial portraits to operate existing users, unless you become a loan intermediary platform, it will not actually operate to value users. In the era of stock, the bulk sms service refined operation of users who put in traffic and cater to new user groups is to reduce the cost of customer acquisition and increase the value. After explosive growth, the consumer finance industry will inevitably change from chasing incremental users and incremental markets to existing users and existing markets. In the future, incremental users, existing users, and bulk sms service user qualifications will be the core competitiveness of the industry. In terms of "increment stock quality", the entire consumer finance industry will rapidly differentiate. Market Situation Analysis No. The mainstream licensed consumer gold companies have obvious pipelines At present, most of the bulk sms service licensed consumer gold companies such as Home Credit, and Immediate have the ability to actively lend money, and their focus has always been on risk control capabilities, which has a core defect: that is, users are mainly brought and held by cooperative institutions. This means that no matter the scale of such platform business,
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